Forget the iconic submarine car in “The Spy Who Loved Me” or the wooden fishing boat in “Quantum of Solace.” The next James Bond now has a much more stylish maritime ride: the 37-foot Aston Martin AM37 powerboat, just unveiled at the Monaco Yacht Show this week. The new day-cruiser — offered in two versions — marks the iconic British motoring brand’s thrilling entry into the nautical world.
The gorgeous powerboat is everything you’d expect from a luxury automaker that has been Bond’s sports car of choice for over five decades. Clean, sleek lines. The latest technology. Bespoke craftsmanship. According to Matthew Clarke, general manager of marketing and communications for Aston Martin in The Americas, “the AM37 is intended as a translation of our brand DNA into a maritime concept.” The idea, he says was to challenge the status quo.
Still, we are dying to know how this enviable, high-octane water vessel came to fruition…and just how, and when, can we get our hands on one?
Behind the Design
The AM37 is the result of two years of research and development. Aston Martin brought together its most experienced designers and master craftsman — who worked on iconic cars such as One-77, Aston Martin Vulcan and the new DB11 — to create a truly unique powerboat that reinterpreted their automotive experience for the water.
“This powerboat still reflects the same values of power, beauty and soul and maintains Aston Martin’s purity in design language and proportion,” says Clarke. “At the outset of this project, our design team, led by chief creative officer Marek Reichman, set the goal of ensuring that the boat design was as beautiful and timeless as our cars.”
Reichman and his design team collaborated closely with naval architect Mulder Design to bring their ambitious vision for a powerboat to fruition. Together, they brought their creative expertise and specialist skills to Quintessence Yachts, which engineered the Aston Martin design. Said Reichman: “It was important to us when considering this project to make sure that the boat design was as beautiful and timeless as our cars, the AM37 is a striking boat with fantastic proportion and elegance.”
Now, here’s where the AM37 is truly Bond-worthy. While it is a day cruiser, it can also be transformed into an overnight berth by transforming the table into a comfortable bed.
In the well-appointed cabin, aspiring 007s will also find absolute comfort onboard via mood lighting, air-conditioning, a refrigerator, microwave oven and coffee machine and a lavatory. The rear seating, crafted from the finest leather (another Aston Martin calling card), can accommodate up to eight people. (An absolute must for entertaining).
Like Aston Martin cars, “the exterior of AM37 features dynamic proportions in a design that is simple, yet immaculately executed,” says the brand. A wraparound windscreen, created from a single piece of sculpted glass, is fluidly draped over the AM37’s foredeck. The extreme double curvature “sets a new industry standard,” according to the brand.
Sliding deck technology allows owners to cover the cockpit of the boat completely at the touch of a button. Bond-like transformations and tech innovations abound. Three lightweight carbon panels, operated by the AM37 key, fold under the aft deck when the cockpit is uncovered. An electro-hydraulic carbon fibre bimini top is stowed under the engine hatch when not in use and, extending from the aft deck, a swim platform allows for easy access to the water.
At the Helm
Echoing styling elements from Aston Martin’s most advanced sports cars, the AM37’s carbon fiber dashboard includes fine leather with a steering wheel, throttle handles and joystick in polished metals. The boat’s navigation, control monitor and entertainment systems are all integrated, with advanced multimedia functions.
The 37-foot model is available in two versions. The AM37 comes with an estimated top speed of 45 knots and a choice of two 370 hp Mercury diesel or two 430 hp Mercury petrol engines. The AM37S version has an estimated 50 knots, thanks to its twin 520 hp Mercury petrol engines.
A New Bar
The AM37 has set a new bar for luxury powerboats, and for other luxury motoring brands who may be eying the water as their next design destination to conquer. Katia Bassi, VP of AML & Managing Director of AM Brands, summed it up best: “The Aston Martin Art of Living is a way of life that captures the very essence of the Aston Martin brand, and AM37 is a fine example of this philosophy.”
Aston Martin hasn’t released pricing or availability for the AM37…yet. But you can bet we’ll be watching, whether by land or by sea.