The official Coldwell Banker Global Luxury® blog offers a look into luxury and style through the eyes of today’s leading voices, visionaries, and style-setters. Since 2012, the blog has delivered original stories on architecture, interior design, travel, automobile, art, culture and real estate to over 70,000 affluent subscribers monthly. Currently, our blog reaches over 1 million on social media each month — one of the most robust content syndication platforms for a luxury real estate brand today. Stories online may also be published in the print edition of Homes & Estates, the flagship magazine of the Coldwell Banker Global Luxury program.
The Global Luxury program sets the gold standard for modern luxury real estate marketing, continuing a legacy established by the Coldwell Banker® brand in 1906. Global Luxury Property Specialists are an exclusive group within the Coldwell Banker organization, making up under ten percent of independent sales associates affiliated with the brand worldwide. They have a history of representing some of the most significant properties of all time and selling properties with a 36% higher average sales price. In 2020, Coldwell Banker-affiliated agents conducted 32,663 transactions of homes priced at $1 million or more, equating to $168.4 million in luxury sales every day (+16.6% YOY) with an average sales price of $1.9 million in this category.
This established record, combined with the strength and power of the Coldwell Banker name has raised the Coldwell Banker Global Luxury program to the very top echelons of the real estate market.